What Makes a Great Website?

What Makes a Great Website?

1. How will you get people to your website? What techniques will you use to generate website traffic for your website? Will it be SEO (search engine optimisation), SEM (search engine marketing, or pay per click advertising), press releases, content...

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What is a Bounce Rate?

What is a Bounce Rate?

In terms of website statistics like Google Analytics, a bounce rate is the percentage of website visitors that leave without viewing any other web pages other than the one they land on. If your website is a single page, then this is nothing to...

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Why Isn’t Anyone Coming to My Website?

Why Isn’t Anyone Coming to My Website?

Your business has paid money for your website to be designed and built. Google Analytics has been installed on your website so you can view your website statistics. You find that a month after your website was launched, you have very small visitor numbers....

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Differentiating Trends and Fads

Differentiating Trends and Fads

Trends and fads are both things we all experience once every few years. Whether that is in the form of fashion, technology or music, trends and fads shape the way we perceive a certain brand or how we identify. They are a part of everyday life and we experience...

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Insight Communication & Design
47 Hay Street

Subiaco, Western Australia, 6008 Australia

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